Designers, a very
specific target market.

Design Skillnet
Sector-Specific Brand Positioning & Brand Evolution

Overview

Design Skillnet works with designers in Ireland to reach their career potential and to step up to the broader role of design in business. As roles and requirements change exponentially, these designers need to develop diverse and sophisticated skills for a future that is evolving at an ever-increasing pace.

Brand Positioning & Rollout

Over the last four years, Alfi worked closely with the Design Skillnet team to create brand positioning and a visual language that speaks to the design community within an overarching brand landscape. This new positioning informed a refreshed visual language and design sensibility across all touch points and demonstrates how a brand can and should evolve to meet its audience's needs.

Capabilities

  • Branding
  • Visual Language
  • Brand Guidelines
  • Design Management
  • Copywriting
  • Animation
  • Design
  • Asset Development
  • Project Management